Porcupine X

The last 6 months I have been using different CRM systems on a daily basis and I must admit that I have a hard time seeing the benefit of using such a system if you are not a old school sales guy or want a complicated address book.

My believes in the world of sales:

1. I believe that networking is the key.
2. I do not think it is about selling but having the right product that people want to buy.
3. I think it is about building a great/good quality company brand.
4. I do not believe in bad old school sales tactics like cold calling etc.
5. Surprise (in a good way) the buyer when reality kicks in.
6. No bullshit.

Maybe the 6 bullet points can be summarized as TRUST!

Although the term Social Network Relationship Mangement (SNRM) do not have a clear definition it is definitely what I want

• I want to use LinkedIn, Plaxo, ecademy, facebook, twitter, etc to follow what is happening in my network.
• Having a large network I want to prioritize whom I want to follow, ie. I want to follow friends, current and old colleagues more closely than a guy I shared an e-mail with back in 2002.
• I don’t want to spend time updating people and company address records.

Taking the ‘everything has already been invented’ approach I did a quick google search and found almost nothing except for dex by Mercury Rising but I am not sure that the product fulfills my “ Social” requirement - being social by using the social LinkedIn, Plaxo, facebook, twitter, … I signed up for trial access of their software - now I only have to wait.

Should I start building a prototype? or can someone direct me to Social Network Relationship Management software?

Tina Dico and Karoline Kier perform Poetess’ Play from the album Notes.